About Us

Fashion That Fits. Style That Speaks.

At ISARA, we believe fashion should do more than follow trends—it should celebrate who you are. We're here for every woman who’s ever stood in front of her closet and thought, “Why doesn’t this fit me right?”

Founded by Delhi-based designer Sunanta Madaan, ISARA was born with a purpose: to create premium-quality Western wear tailored for Indian women—clothing that fits real bodies, feels amazing, and looks effortlessly stylish. Our mission is simple: to make women feel confident, comfortable, and beautiful in what they wear.

Designed for the Indian Woman

We get it—most Western wear out there doesn’t quite “get” us. That’s why every ISARA piece is designed with Indian body shapes, skin tones, and lifestyles in mind. No more compromising between comfort and style. From morning meetings to weekend brunches, ISARA moves with you.

Our collections feature:

  • Breathable cotton shirts with a tailored Indian fit

  • Flowy dresses made for movement (and twirls!)

  • Chic co-ords you can mix, match, and repeat

  • Short and midi dresses with just the right length

  • Comfortable Western wear for Indian summers

What Makes Us Different?

Premium Fabrics. Flawless Fit. Honest Pricing.
Every outfit is thoughtfully designed and stitched with care, using lightweight, soft, and long-lasting materials. If your piece ever rips or frays—we’ll make it right. That’s our ISARA Quality Promise.

Made for All Body Types
We believe that every body is a good body. Our sizing and cuts flatter real women—from XS to XXL and beyond. Because fashion should include everyone.

Everyday Luxury That Won’t Break the Bank
Our pieces match designer quality without the designer price tag. Because looking good and feeling confident should never be a luxury.

Mindfully Made
We’re committed to sustainable, ethical practices—from sourcing to stitching. When you wear ISARA, you choose conscious fashion.

What People Are Searching (and Finding) at ISARA

  • Cotton tops for women made in India

  • Flowy summer dresses for Indian body types

  • Stylish workwear for Indian women

  • Co-ord sets for women, comfortable and trendy

  • Short dresses for Indian women – curated fit

  • Buy Western wear online in India with Indian fit

  • Fashionable Western outfits for women at affordable prices

Our Story, From Drapes to Dresses

Sunanta Madaan's design journey began with a love for luxurious drapes and Indo-Western fusion. But she saw a bigger need: affordable fashion-forward Western wear that truly fits Indian women. That passion evolved into ISARA—a brand where runway meets real life.

Today, ISARA is available online and in select multi-brand outlets across India. And we’re just getting started.

Our Promise to You

We exist to help women feel good in their clothes—every single day. Whether you're chasing dreams, running errands, or dancing the night away, we’ll make sure your outfit feels as good as it looks.

Welcome to ISARA.

Come for the style. Stay for the fit. Fall in love with feeling good in your clothes.

✨ Shop now and discover Western wear that finally gets you. ✨